This year, we partnered with One Minute Briefs (OMB). OMB promotes brands and causes via social media by challenging their creative community to respond with instinctive ideas to daily advertising briefs and celebrates the best entries. We built a brief which OMB shared with its community, to come up with briefs that evoked our strapline "We Can. We Will." and urged businesses and governments to take climate action fast during Climate Week NYC.
Check out the amazing award winners below and view the full suite of submissions here.