Mara Hoffman

Mara Hoffman founded her label in 2000 after graduating from Parsons School of Design in New York City. Fifteen years later, the brand committed itself to implementing more sustainable and responsible practices. In an effort to foster mindful consumption habits, the brand maintains an open conversation about its approach and encourages consumers to reevaluate the relationship society has with clothing. The company continues to focus on less harmful materials, operational processes, and optimized production in order to improve and extend each garment’s life. Supporting and partnering with organizations that further social, environmental and economic justice is also intrinsic to the company's framework. President and Creative Director, Mara Hoffman, presents collections with a devotion to color, each inspired by and in celebration of women.